Website Redesign for Passionate Fitness & Nutrition Expert, Tara Grimes Image

Tara Grimes is a qualified nutritionist and personal trainer and one of Ireland’s top Fitness and Weight Loss Experts. Transforming women’s bodies and health is Tara’s specialist area with already having helped transform thousands of clients throughout Ireland and the UK.

Tara Grimes Fitness had a dated website in need of a complete redesign to truly reflect Tara’s brand message, build trust and confidence in her expertise and products, and offer a seamless shopping experience.

Working in partnership with Tara Grimes Fitness, the team at WebsiteNI created an eCommerce website with visual and modern design.  Clean navigation clearly promotes all the products and services on offer.  The website design features engaging images, graphics, and content to highlight product solutions, benefits and user results to help build confidence in Tara Grimes specialist expertise, experience and success of her clients.

The Program and Meal Delivery pages have been designed to promote a vast amount of information, answer questions and overcome objections, and encourage the user to ultimately make a purchase.   An interactive blog helps keep users up to date with Tara’s Fitness and Nutrition tips.

The website accommodates all possible customer journeys and features strong Calls To Action throughout including Discount Timers and Related Products Upsells, along with a currency selector to provide customers a seamless shopping experience.

The responsive website features a fresh and modern look and feel and works seamlessly across a range of browsers, from desktop through to tablet and mobile to improve user experience.

Visit the new website on or have a look at our website launch video below.

If your website is need of a fresh new design to reflect your brand message and full offering we’d love to talk to you.  Contact Us to discuss how we can help you, on Dungannon 028 3754 9025 or Belfast 028 9002 5050.