What we do
Creative Art Direction
UI\UX Design
Strategy and Planning
WordPress Development
WordPress Maintenance and Support
The challenge
Tara Grimes Fitness had a dated website in need of a complete redesign to truly reflect Tara’s brand message, build trust and confidence in her expertise and products, and offer a seamless shopping experience.

Our solution
- eCommerce website with visual and modern design: Working in partnership with Tara Grimes Fitness, the team at WebsiteNI created an eCommerce website with visual and modern design. Clean navigation clearly promotes all the products and services on offer. The website design features engaging images, graphics, and content to highlight product solutions, benefits and user results to help build confidence in Tara Grimes specialist expertise, experience and success of her clients.
- Program and Meal Delivery pages have been designed to promote a vast amount of information, answer questions and overcome objections, and encourage the user to ultimately make a purchase.
- Interactive blog: This helps keep users up to date with Tara’s Fitness and Nutrition tips.
- Customer journey & Calls to action: The website accommodates all possible customer journeys and features strong Calls To Action throughout including Discount Timers and Related Products Upsells, along with a currency selector to provide customers a seamless shopping experience.
- Fully responsive and modern design: The responsive website features a fresh and modern look and feel and works seamlessly across a range of browsers, from desktop through to tablet and mobile to improve user experience.
