Northern Cryogenics Ltd are are a fully independent gas company based in Dungannon, Co. Tyrone. Established in 2004, the company provides gases in rent-free cylinders and bulk gas systems tailored to suit the individual needs of companies.
The WebsiteNI team worked closely with Northern Cryogenics to create a new, bespoke website which showcases their Rent-Free Cylinders and customised Bulk Systems and emphasises their dedication to high quality customer service and providing one-to-one contact for all their customers.
Sleek design and smooth usability
The newly designed website is sleek and user-friendly, with a search facility allowing users to search the entire site and find what they are looking for easily. The contact telephone number is prominent on the banner, and the homepage features products sections and visuals which instantly highlight Northern Cryogenics offering.
USPs – ‘Why Choose Northern Cryogenics’
The new design draws attention to Northern Cryogenics’ USPs. Each page features integrated content focusing on their experience (‘Established in 2004), ‘Quality Products’ and range (‘Rent Free Cyclinders’), ‘Dedicated Customer Service’ and ‘Nationwide Delivery’. ‘Working to Standards’ emphasises Northern Cryogenics credibility as a gas company, instigating trust from potential customers.
WebsiteNI designed the product pages in a user-friendly and seamless way, categorising by range of gas and then showcasing products clearly within each range. Alongside product titles, images, description and key features & benefits, the team at WebsiteNI also integrated a product enquiry form to allow users to quickly and easily enquire about their products.
Calls to Action
Buttons such as ‘View Products’ are clear, guiding and motivating website visitors to the range of products on offer.
‘Find Nearest Distributor’
The team at WebsiteNI worked to create an accessible, user focused website. The ‘Find Nearest Distributor’ function allows the website user to enter their location to find nearest distributor with Google Maps integrated.
Downloads & Detailed FAQ section
Website FAQs are an excellent way to provide users with detailed information and common questions, making it easy for them to find out what they need and purchase with no questions. Users can also download files directly from this section.
The contact details section includes a secure enquiry form capturing the users name, address, phone, email address and message.
The website was developed within the WordPress platform with an easy to use Content Management System. This ensures the website is modern and interactive and allows for ease of use and functionality for both the end user and the administrators. The custom designed product template allows Northern Cryogenics to add future product pages when needed.