OM Dark Sky and Observatory in Davagh Forest, County Tyrone, is the only one of its kind in Northern Ireland, is one of two Dark Sky Parks in Ireland, and is the 78th accredited International Dark Sky Park.

The new OM Dark Sky Park and Observatory boasts a range of services and facilities available to the public from exhibition tours to the outdoor film experience, and group tours. In addition to the Dark Sky Park, the park also offers a Landscape Experience for visitors to gain an insight into glimpses of the culture, creativity, and belief systems of our Neolithic Ancestors. The OM Dark Sky and Observatory offers a place when astronomy meets archaeology.

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What we did

Creative Art Direction

UI\UX Design

Strategy and Planning

WordPress Development

WordPress Maintenance and Support

The Challenge

OM Dark Sky & Observatory required a new website to reflect the organisation’s brand. It was important for the OM Dark Sky & Observatory website to appeal to the core target audiences they want to attract to the site – great escapers, social energisers, and family fun. The new OM Dark Sky & Observatory website needed to promote the wide range of services and facilities on offer in an engaging and easy to navigate format so website visitors could easily find the information they were looking for.

Our Solution

  • Stunning Visuals – The OM Dark Sky & Observatory’s goal was to increase visitors to the visitor attraction. The aesthetic design of the site helps to create interest and intrigue with users. Thus, playing a crucial part in not only increasing time spent on the website but also generating enquiries and increasing visitor numbers.
  • Modern, user-friendly interface: WebsiteNI created a clean and eye-catching website with an easy user interface and clear navigation enabling website visitors to easily find the activities, packages, and additional information they may be looking for.
  • Online Booking Integration – The booking system, Admit One, is integrated with the website and allows website users to seamlessly view and book tours or events. Specific dates and times can be selected quickly and easily.
  • Flexible WordPress content management system – Developed within the WordPress platform with an easy-to-use Content Management System. This enables administrators in OM Dark Sky & Observatory to keep the website relevant and up-to-date. Details about events and exhibitions can be added or updated, as well as changes made to existing images and content.