The challenge
The Frying Squad was established in 2003 by Michael Neill. The company is a multi-award winning, dual branded, small chain of fish and chip shops, operating in various locations throughout Northern Ireland trading as ‘The Frying Squad’ and ‘The Salt House’.
Michael required a brand new contemporary site to create and strengthen brand awareness, highlight their shop locations, enable customers to view menus and offers and join their loyalty scheme.
Our solution
- Modern, fully responsive design: WebsiteNI developed a brand new contemporary and mobile responsive website for The Frying Squad.
- Engaging and on-brand: The website was designed in line with both The Frying Squad and The Salt House branding with engaging visuals and content.
- User-friendly navigation: The website design features easy navigation and clear pathways to information on the company, awards, shop locations, menus and current offers available.
- Flexible WordPress CMS: The website was developed within the WordPress platform with an easy to use Content Management System to enable administrators at The Frying Squad to create and publish relevant information on the website and improve communications with their customers.